For this blog post I researched a product endorsed by a celebrity. I chose the greatest person in Hollywood I could think of: Chuck Norris. After a little bit of thinking, I realized that Mr. Norris has been a long time endorser of the Total Gym.
The Total Gym is a piece of exercise equipment that has been around for many years. It does not have any free weights and consists of pulleys and a bench that can be put at different angles. The main selling point of it is that it is extremely versatile and easy to use. Also, Mr. Norris talks about how much fun it is to use and how the user can see results fast. The slogan he uses is: it takes just 10-20 minutes a day to reshape your body into the body you've always wanted.
I feel that Chuck Norris is an excellent endorser for this product. He has been in numerous awesome movies and he is known for being a real ladies man. He also kicks some real butt in his TV show “Walker Texas Ranger.” Everyone knows who he is and he gives the people watching him the feeling that he is a personal individual who cares about his fans. Chuck also has many hilarious jokes about how big of a BA he is.
I think that Total Gym has definitely had the effect they were looking for. When people think of Chuck Norris, they think of the exercise equipment he has been modeling for many years…along with Kristie Brinkley. Chuck is what I like to consider a true example of what all Americans should strive to become. He has helped to improve many peoples’ lives by choosing to endorse Total Gym.
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